#PRFMLDN

Filthy Rebena is super stoked to be part of the dopest flea market in town!  The PUNK ROCK FLEA MARKET is coming back to Call The Office Sunday, November 13th, just in time for your HOLIDAZE shopping! This is an ALL-AGES, FREE event and is open to the public – the hours are 11:00 AM – 5:00 PM. pineapple-instaCheck out the PRFM Facebook Event for more information.  Do you have some questions? Give the PRFM a shout at punkrockfleamarketlondon@gmail.com

Stylinity

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A new app that pays you for your fashion selfies

Love shopping and sharing selfies in your new outfits, but wish you’d get a few more likes? You guessed it: There’s an app for that. “Stylinity” connects retailers with their customers, letting users easily share shoppable images and earn rewards for the purchases that they help influence.

With Stylinity, users scan the barcode on products that they try on, which attaches a shoppable link and product description along with any photos they share of themselves wearing the products. That way, if their friends want to buy the product, they don’t have to go scrambling to a store or scout for it online — there’s a direct link to it. It’s a win-win scenario: users earning reward points from the retailers the app partners with redeemable for cash or products.

It’s like an automated photo booth in the dressing room.  It plays on the fun part of discovery, without the tedium of having to search for products.

The app has partnerships with over 180 retailers — from Nordstorm to Urban Outfitters — and caters largely to women in the 18-34 age range. It not only lets users store their images in a “closet” and reap the benefits of being brand evangelists, but also enables retailers to get word-of-mouth publicity as well as provide a better customer experience for its customers.

U.K.-based fast fashion e-retailer Boohoo partnered with Stylinity last October, when it opened a pop-up store in New York City. Stylinity helped the brand generate considerable buzz among its target audience in what was its first step to expand outside of the U.K.

Style

A new app that pays you for your fashion selfies

Shoppable images have been promising to revolutionize e-commerce lately, without quite fully delivering yet. They help brands monetize their large social followings go from merely “liking” pictures on social platforms, to actually making a purchase. Companies like Curalate, for example, help brands use their profile links to direct visitors from pictures on social media directly to their retail websites.

Stylinity is different because a selfie is authentic, user-generated content. It doesn’t repel customers and makes brands more real.  Will you be checking out Stylinity?

Source: DigDay

UNIQLO

While American Apparel might have dominated the basics-in-every-color market for the past decade, there’s a new giant in town with well made, wallet-friendly and ethically produced garments. Uniqlo currently has a couple dozen outposts in the United States, with plans to open even more from coast to coast. With a healthy e-commerce site, novel collaborations and an emphasis on design and the best in technical textiles, the brand is primed to become your default whenever you need [insert any basic clothing item here].  Go check it out here.  We are currently loving their SPRZ NY campaign which is a global project where art and fashion meet.  SPRZ NY features specially-designed items such as T-shirts that are inspired by influential artists including Andy Warhol, Jean-Michel Basquiat and Keith Haring.
Keith

Keith Haring was a leading figure in the art scene of the 1980’s. He initially attracted attention by drawing in New York’s subway system before eventually achieving global recognition. His work, characterized by simple lines and bold colors, appealed to people throughout the world.
Keith2

There are 950 Uniqlo stores worldwide and all but 136 are located in Japan, where Uniqlo has had a retail presence since the eighties. But over the last five years, the company has been opening new stores in cities like London, Paris, and Moscow every few months.  This do-good company is taking the World by storm.  We love that they address issues related to poverty, public sanitation, education, gender issues and the environment.  We’ll be keeping our eyes on you this 2015 Uniqlo.  Have you been to a Uniqlo?  Let us know about your experience in the comments below!

 

Quirky Toronto

Toronto, possibly the greatest city on the planet, isn’t just known for happy hookers, timbits and crack-smoking mayors. Toronto is known for our creative merchants that do strange and wonderful things like plant seeds that grow shocking violet tentacles.  Every Torontonian is blessed with a delicious face and to further our vanity we proudly sport cantaloupe hats upon our pretty domes.  Toronto also has an insatiable love for cats – where even the fellas are self-proclaimed “crazy cat ladies“.QuirkyToronto

If you are shopping during the dog days of summer, show your fellow Big Smoke merchants some love by shopping local.  By shifting just a portion of your spending, you can help create more jobs, a stronger economy and build a better community here in Toronto. So grab yourself an Ice Capp and peruse through these charming creations from our favorite Toronto Etsy Shops.  To view a clickable version of this treasury, click here.