Mom Jean Team


Fast Fashion Mom Jeans

High-waisted jeans. You’ve heard them called “mom jeans,” as well as other not so flattering nicknames, but it appears as if this vintage style may be making a return to modern fashion.  It’s not surprising, really as fashion trends do seems to cycle every 20 years or so. They may be called by a different name, but the style is the same. A good example is the bell bottom jeans from the 1970’s, which returned in the ’90s as boot cut jeans. Mid-century pedal pushers were reincarnated as capris, which remain popular today.

The look of high-waisted jeans can be pulled off it the fit is just right. When the high-waisted pants stop at the belly button, it narrows the appearance of the waistline, creating a better silhouette.  High-waisted jeans are are a hot back to school essential this year – women are going for high waist jeans and crop tops.


Heidi Klum keeps it chic in vintage high-waisted jeans

Apparently, other trends that they expect to make a comeback this year include flare pants, velvet, kimonos, and faux fur.  For those of us who lived through the high-waisted jeans trend in the ’90s, the return of this style may be a welcome change from the hip-hugging, muffin-top forming jeans that have been popular in the past decade.
If nothing else, high-waisted jeans give us a rear silhouette unlike any other type of jeans. They are more forgiving of fluffier figures, as well, which is always welcome in fashion.  What do you think of the return of high-waisted jeans?  Let us know in the comments below.

Source:  Ephemeralkid, Inquisitr

Tee Up

Vintage influences and minimalism are still dominating in the fashion world.  The most versatile way to wear vintage minimalism is to start with grabbing your favorite plain white t-shirt.  The white t-shirt is great because it is affordable, everybody is comfortable in them and it’s used as a blank canvas for your favorite statement pieces.  Here are three of Rebena’s favorite ways to wear a white tee right now.


White Tee and Khaki Combo

The white T-shirt and khakis combo has been absent in fashion for years, as everyone tried to forget those creepy Gap commercials from the late ‘90s but what’s old is new again.  Go for a flashier shoe – say, an on-trend espadrille in bold neon if you are trying to keep things out of normcore territory.


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White On White


We’ve got a good few months until Labor Day – make ’em count with a monochomatic ensemble!  It might feel tough to pull off but it’s actually a breeze to style.  Pair white on white with sandals, pumps, statement heels, even slip-on sneakers could all work with a silhouette this simple.

If you really want to get folks talking, pair your white tee with the most dramatic skirt in your closet, whether it’s a bright wiggle, floor-grazing maxi or a flouncy tutu!  Add sophistication with streamlined, modern shoes and edgier accessories.  If you are finding yourself headed to your t-shirt drawer more often this Spring, let us know how you like to tee-up your white t-shirts in the comments below.

Source: Pinterest, TumblrToronto Sun

Cutester, Health Goth, and Normcore: New Youth Subcultures

Check out this article where freelance writer, Hannah Ewens, explores the most googled fashion terms of 2014: Cutester, Health Goth and Normcore.  Though you can find people who look health goth, normcore and cutester in any major city, there doesn’t seem to be any kind of coherent lifestyle behind the clothes.

female health goth, cutester and normcore authors

Left to right: normal author, health goth author, cutester author, normcore author

Hannah explores questions like, “Where do the normcores get drunk?”  “How does a health goth pay the rent?”  “Where do cutesters go to find sex?”  Check out there article where Hannah tries out these clothing trends in the flesh in an attempt to find out if there was any kind of lifestyle beyond the clothes.

what-i-learnt-from-dressing-up-as-media-invented-london-stereotypes-655-body-image-1421157843For those of you too lazy to read the full article, here are Hannah’s results in a nutshell:  As Suspected: the Cutester is straight-up gross, Health Goth is just the Spice Girls in an oil slick and Normcore is for vanilla humanities students who want to look like extras in a Woody Allen movie.


CUTESTER: Hannah easily made friends like the staff at this entire shop dedicated to selling onesies

“Cutester is so disgusting on so many levels. It’s the go-to aesthetic for a self-loathing generation; VEVO filtered through Jeremy Scott and flooding into Primark quicker than you can say ‘Squidward onesie.’

Cutester fashion

Cutester Alert! Dressing and acting like a spoiled American toddler


Are those seriously bunches she’s got in her hair? Honestly, the last time it was acceptable for any of us to wear a Mickey Mouse T-shirt was when we were trying to fuck the Cobrasnake for a new profile picture six years ago. Enough.”

Female health goth

Strutting around as a health goth gives you the camouflage of fitness.

“Sorry, trend reporters, but though you think health goth was conceived this year, it’s clearly been alive and well since So Solid Crew’s Kaish wore white contact lenses on Top of the Pops. While it was cemented as a mainstream trend by Alexander Wang for H&M’s asymmetric laser-cut travesty of a collection over summer, people with no personality have been wearing ribbed socks and Nike crop-tops to complement their dip-dyes for absolutely ages.


health goth just doesn’t translate all that well into real life

Though this sportswear subculture might not be as sinister as the rich guys you meet on Tinder who wear Air Max with no socks, it still strikes me as a clusterfuck of symbols reserved largely for the sort of people so desperately in need of an identity they’ve got a tattoo of their own name. Not pictured: the obligatory septum piercing.”


Normcore moves away from a coolness that relies on difference to a post-authenticity coolness that opts in to sameness

“The problem with normcore is it normally goes one of two ways: either you’re so ‘core in your stonewashed flares and ancient Stan Smiths that Refinery29 are sniffing around for an OOTD [Outfit of the Day], or you just shopped yourself silly on the ASOS basics vertical and you’re less blasé, more just blah.

Personally, I think normcore should be reserved for people with their natural hair color and an endearing number of pimples (exactly one) but you know what? Those jeans are truly hideous, so kudos for the effort.”


all three of these fashion trends seemed morally blank


Sadly, none of these new subcultures have any hope of becoming real subcultures; they are all too reliant on the internet and just don’t translate IRL. Personally, I hold out hope for 2015, but there are those who argue that subcultures as we knew them died the day broadband started beaming every nascent youth movement into connected households the world over.  So for now until the Fall of Technology, I guess we’ll have to make do with whatever op-ed writers and trend forecasters come up with. To 2015: the year of the Islamopunk and the Turbo Mod.



Seinfeld Costume Ball

2015126-scenefeldSeinfeld’s phenomenon about nothing defines a generation obsessed with pop nostalgia and the kind of can’t-catch-me irony that ensnares the New York Times into hailing the rise of two or three fashion movements per year that don’t actually exist. Toronto, what are you wearing to the normcore ball?

While venues like KITCH and The Beaver host Seinfeld trivia nights in the city, on February 8th Double Double Land will hold “the Seinfeld costume-and-trivia party to end all Seinfeld costume-and-trivia parties,” Scenefeld: The Celebration. If your trivia game is rough and you’re low on frumpy 90s outfits, get serious about your Elaine dance and you can still be in the running for a prize.

February’s weirdest party will see an elimination style “Scene It: Seinfeld” trivia tournament, Seinfeld music, food, and hidden art installations, plus bonuses like a screening of LJ Frezza’s Nothing, and live slap bass. The costume and Elaine dancing contests will be decided by applause, then at the end of the night three audience selected episodes will screen.

To sign up for the tournament or contests, check out the event page on Facebook.